PRIVACY POLICY
Last Updated: September 15, 2026
1. DATA COLLECTION AND IDENTIFIERS
We respect your privacy. Since ZestDrama supports Guest Mode, we do not require you to provide a name or email to use the service (including paid features). However, to provide and improve our services (including free and paid features), we collect:
- Unique Device Identifiers: (e.g., GAID for Android or internal Hardware ID) to track your app usage, attribution, and link paid feature purchases (coins/subscriptions) to your device.
- Advertising Identifiers: We use these IDs to measure the effectiveness of our advertising campaigns on third-party platforms.
- Push Notification Token: A device/app-installation token generated by the Firebase SDK (Firebase Cloud Messaging) that allows us to send push notifications to your device. This token is linked to your app installation, not to your name or email. See Section 6 for details.
- Device Metadata: Device model, Android OS version, language, and time zone.
- Usage Data: Watch history, app interaction logs, and usage of paid features (e.g., coin consumption, subscription status).
- Payment-Related Data (via Adapty): We collect de-identified payment transaction data (e.g., purchase timestamp, type of purchase (coin/subscription), amount in local currency) to process purchases and resolve billing issues. We do not store your full payment method details (e.g., credit card numbers) – these are handled exclusively by Google Play and Adapty.
2. THIRD-PARTY SERVICES AND DATA SHARING
To operate ZestDrama (including paid features and push notifications) and optimize our marketing efforts, we share de-identified data with the following service providers:
- Singular: For mobile attribution and marketing analytics (tracking which ads led you to our app).
- Marketing Partners (Meta/Facebook, TikTok): To serve relevant advertisements to you and measure the performance of our ad campaigns.
- Adapty: To process in-app purchases (coins, subscriptions), track subscription status, and manage auto-renewal. Adapty collects de-identified device and purchase data in accordance with their privacy policy (https://adapty.io/privacy).
- Google Play: To process payment transactions for paid features. Google Play's privacy policy applies (https://policies.google.com/privacy).
- Firebase (a Google LLC service): We integrate the Firebase SDK (Firebase Cloud Messaging) to send push notifications to your device. Firebase processes device push tokens, installation identifiers, device metadata, and notification interaction data on our behalf in accordance with Google's Privacy Policy (https://policies.google.com/privacy) and the Firebase Privacy and Security information (https://firebase.google.com/support/privacy).
3. ADVERTISING AND TRACKING
We use advertising identifiers to:
- Attribute installations to specific marketing campaigns.
- Perform "Re-marketing" activities (showing relevant ZestDrama content to users on other platforms).
- Measure the performance of our marketing campaigns, including campaigns and offers communicated through push notifications.
- Opt-out: You can opt-out of ad tracking at any time through your Android device settings (e.g., "Opt out of Interest-Based Ads" or "Delete advertising ID" depending on your OS version). Opting out does not affect your ability to use paid features.
4. DATA SECURITY AND RETENTION
Since we rely on Device IDs, deleting the app or clearing cache may result in the deletion of your local profile data (including free/paid feature usage history). We retain de-identified purchase data (coins/subscriptions) for the duration necessary to provide the Service, resolve billing disputes, and comply with applicable legal obligations (e.g., tax records). We do not retain payment method details.
5. PAID FEATURES DATA PRIVACY
- Subscription auto-renewal status is linked to your Device ID and Google Play account – we do not store this data beyond what is necessary to provide access to premium content.
- Coin balance data is stored locally on your device (linked to Device ID) and synced with Adapty for purchase verification only.
- We do not share purchase data with third parties (except Adapty/Google Play) for marketing purposes without your implicit consent (via use of the Service).
6. PUSH NOTIFICATIONS AND FIREBASE SDK
ZestDrama uses the Firebase SDK, specifically Firebase Cloud Messaging (FCM) provided by Google LLC, to send push notifications to your device. These notifications may include new episode or content alerts, content recommendations, service and maintenance announcements, and promotional messages about coins, subscriptions, and other offers.
To deliver notifications and measure their effectiveness, the Firebase SDK collects and processes the following data:
- FCM Registration Token (Push Token): A unique token generated by Firebase for your app installation. It is used solely to route notifications to the correct device and is not used to identify you personally.
- Installation Identifier and Device Metadata: Technical information such as device model, operating system version, app version, language, and time zone.
- Notification Interaction Data: Whether a notification was delivered, opened, or dismissed, so that we can measure notification performance and improve relevance. This data is aggregated and not linked to your name or email.
We do not use Firebase to collect your contacts, photos, precise location, or the content of your messages. We do not sell your push token or notification data to third parties.
The push token and related data are processed by Google/Firebase on servers that may be located outside your country of residence, including in the United States, in accordance with Google's Privacy Policy (https://policies.google.com/privacy) and Firebase's Privacy and Security information (https://firebase.google.com/support/privacy).
Your choices and opt-out: Push notifications are optional. You can disable them at any time through your device settings (Settings > Apps > ZestDrama > Notifications) or through the notification settings inside the app. When you disable notifications or uninstall the app, the FCM token is invalidated and we stop sending push messages to your device. Disabling notifications does not affect your ability to use the Service, including paid features, and does not cancel an active subscription.
Retention: The FCM registration token is retained only for as long as is necessary to provide the push notification service. It is refreshed or invalidated periodically by Firebase and is deleted when you uninstall the app.
7. CONTACT THE DEVELOPER
Developer: BRIGHTER ATLANTA